The Disputed Value of Customer Engagement and Feedback
At the heart of everything I talk about here is 1) increased engagement in production and consumption by consumers and 2) increased market awareness and customer feedback for business.
At the heart of everything I talk about here is 1) increased engagement in production and consumption by consumers and 2) increased market awareness and customer feedback for business.
Sense Worldwide, a creative strategic consultancy, wrote a nice whitepaper back in September that I would recommend you grab called The Spirit of Co-Creation: Risk Managed Creativity For Business.
Openbusiness.cc is running a competition to find the top 100 best open innovators in the world, highlighting achievements in open innovation, crowdsourcing, co-creation, open source software, and open business.