Apr

13

Summary of Crowdsourced Innovation

Filed Under Crowdsourcing/Outside Innovation 

Brilliant research by this Finnish fella. Exactly what I have been saying, but more… concise and professional-like. I totally buy into open and crowdsourced innovation, but, there is still a solid place for the old style. Case in point: iPhone, iPod, MacBook… really anything Apple does. It’s very secretive with it’s creations and generally comes out with a brilliant, simple design that gets to what consumers always needed without knowing they needed it.

Since I am not a Jobs, I am more drawn to the crowdsourced and open innovation model, bringing in customers and the crowd whenever possible. Apple is the exception, outside innovation should be the rule. Why limit yourself to the ideas within your company or network of partners?

Comments

One Response to “Summary of Crowdsourced Innovation”

  1. Sami Viitamäki on April 23rd, 2007 1:45 am

    Hi!

    I definitely agree with you on there being need for old style closed innovation as well. Crowdsourced innovation (or crowdsourced any other thing for that matter) is of course not the ultimate way of doing business that should be pursued by everybody. It’s simply a new way of doing and adds to the alternatives of positioning your business on the market place.

    What Apple does suits them fine and I’m not expecting them to start crowdsourcing their design actvities any time soon.

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