For every hard, unwavering proclamation by a successful business person one can find an equal and opposite rule from an equally successful business person. Just as species evolve to thrive in a particular environment so too do businesses survive and thrive in their ow particular environment in pursuit of their own ends.
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Article SeriesPart 1: Figuring out crowdsourcing: What does it mean? What's working? What isn't?
Part 2: Crowdfunding, Investing and Donation 2.0
Part 3: Digital Suggestion Box: how big corporations are asking for help
Part 4: The Competition Model
Part 5: The evolution of mass customization and personal manufacturing
Part 6: Expert sourcing for problem solving and innovation
Part 7: Many hands make light work: The atomization of work
Part 8: Collaborative Content Creation; or, Crowdsourcing your way to creativity